News

• by MS

  29 Oct

  What Consumers Value Most When Shopping with AI.

  What matters more when shopping: getting more options or understanding which one fits your needs?

• by MS

  27 Oct

  What Motivates People to Try a New Product.

  What does it take to get someone to try your product for the first time?

• by MS

  22 Oct

  Online Activities People Plan to Cut Back On.

  Your next competitor for attention is the desire to close the screen.

• by MS

  20 Oct

  The Most Important Factors When Choosing a Product.

  Discounts attract attention.

• by MS

  15 Oct

  Attitudes toward the Past, Present and Future.

  Does your audience feel they can influence their own future?

• by MS

  13 Oct

  Ways to Save Money.

  Saving money increasingly starts not with a cheaper purchase, but with refusing to pay for something consumers can do themselves.

• by MS

  08 Oct

  Share of Online FMCG Sales.

  Online is no longer simply another FMCG sales channel, but its role varies sharply by category.

• by MS

  06 Oct

  Shopping Affordability.

  Shopping affordability today is determined not only by income, but also by consumers’ willingness to spend.

• by MS

  01 Oct

  The Impact of Influencer Marketing on Purchase Decisions.

  Influencer marketing continues to drive purchases, but its ability to convert attention into action is weakening.